Chobani Used All of the Following Tactics to Promote Its

question 192

Multiple Choice

Chobani used all of the following tactics to promote its Chobani Greek Yogurt EXCEPT:

• A)sponsored the Food Network's Rachel vs. Guy Kids Kick-Off TV show with its Chobani Champions Tubes.
• B)created a website to provide consumers with recipes that use Chobani Greek Yogur.
• C)sponsored the 2012 and 2014 U.S. Olympic Teams.
• D)used social networks like Facebook, Twitter, Pinterest, and Instagram.
• E)relied on word-of-mouth in its early years.

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Definitions:

Central Bank

The primary monetary authority of a country, which manages the nation's currency, money supply, and interest rates.

Deficits

Financial shortfalls that occur when an organization's, typically a government's, expenditures surpass its revenues within a specific time frame.

Inflation Risk

The possibility that the value of assets or income will decrease as inflation shrinks the purchasing power of a currency.

Rate of Return

The net gain or loss on an investment over a specified time period, expressed as a percentage of the investment's initial cost.