Examlex
Define needs and wants. Can marketing shape a person's wants? Explain your answer.
Backstage
A term from sociology, specifically Erving Goffman's dramaturgical analysis, referring to private areas of our lives where we prepare for and recover from the public "performance" of our social roles.
Symbolic Interaction
Refers to the process by which individuals use symbols and language to interact and communicate, creating shared meanings.
Herbert Blumer
An American sociologist known for developing Symbolic Interactionism, a theory that examines how individuals create meanings through social interaction.
Gestures
Non-verbal communication actions performed with parts of the body, often the hands, to convey messages or emotions.
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