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The Lower the Reach and Frequency,the Higher the Cost of a Campaign

question 12

True/False

The lower the reach and frequency,the higher the cost of a campaign.


Definitions:

Fetal Hemoglobin

A type of hemoglobin that is present in fetuses and newborn babies, offering higher oxygen affinity than adult hemoglobin.

Maternal Hemoglobin

The oxygen-carrying protein found in the red blood cells of a pregnant woman, crucial for both maternal and fetal health.

Oxygenation

The process of adding oxygen to the body’s tissues, essential for cellular metabolism and energy production.

Blood Ph

The measure of the acidity or alkalinity of the blood, with a normal range being slightly alkaline at about 7.35 to 7.45 on the pH scale.

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