_____ Tends to Reinforce Existing Attitudes and Creates a Real

question 88

Multiple Choice

_____ tends to reinforce existing attitudes and creates a real challenge for marketers trying to overcome negative beliefs and attitudes since people are less likely to be aware of or retain information to the contrary.

• A)Selective awareness
• B)Selective distortion
• C)Selective memory
• D)Selective retention
• E)Selective hearing

---

Definitions:

COUNT Aggregate

A function in SQL and other database languages used to count the number of rows in a database table that match a specified condition.

Query Design

The process of creating a query in a database by specifying criteria, selecting fields, and joining tables to retrieve or manipulate data.

Validation Rule

A constraint applied to a database field to ensure data integrity by restricting the type of data or values that can be entered.

Table Design

An aspect of database management that involves specifying the structure, relationships, and constraints of data stored in tables.