The Marketing Manager of ABC Corporation Is Interested in Ranking

question 83

Multiple Choice

The marketing manager of ABC Corporation is interested in ranking customers on the basis of their profitability, so he accesses a database that tells him about the frequency and size of each customer's order along with the actual costs per order.This database is part of the _____ system.

• A) Sales information
• B) Customer Relationship Management
• C) Financial Information
• D) Employee Management
• E) Promotion Management

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Definitions:

Accrued Expenses

Expenses that have been incurred but not yet paid or recorded through standard invoicing, representing a company's obligation to make future payments.