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Are the Core Concepts of CRM New? What Is the Driving

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Essay

Are the core concepts of CRM new? What is the driving force that makes CRM possible today?


Definitions:

Primary Appraisal

The first step in assessing stress, which involves estimating the severity of a stressor and classifying it as either a threat or a challenge.

Traffic Ticket

A notice issued by law enforcement to a motorist or other road user, indicating that the user has violated traffic laws.

Abraham Maslow

A psychologist known for creating Maslow's hierarchy of needs, a theory in psychology that categorizes human needs into a five-tier model of hierarchical levels.

Unconscious Motivation

A motivational process that occurs without one's awareness, influencing behaviors, thoughts, and feelings.

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