Don Peppers and Martha Rogers Popularized the Term One-To-One Marketing

question 41

True/False

Don Peppers and Martha Rogers popularized the term one-to-one marketing,

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Definitions:

Transaction

A business deal or exchange between two or more parties, which can involve the transfer of goods, services, money, or information.

Torrens System

The Torrens system is a method of registering titles to land, named after Sir Robert Torrens, designed to simplify land transactions and provide clear ownership.

Registry System

A provincial government operated system for the registration of interests in land.

Province Guarantees

Assurances or commitments provided by a provincial government, often related to financial backing or support.