Persuasion Is the Process of Getting Someone to Change His

question 16

True/False

Persuasion is the process of getting someone to change his or her thought pattern or behavior.

---

Definitions:

Purpose

The reason for which something is done or created, or for which something exists.

Meaningful Purpose

The significant and intentional aim or objective that drives an individual's or organization's actions.

Audience Analysis

The process of examining and understanding the characteristics, needs, and preferences of the intended audience of a communication.

Primary Audience

The main group of people that a message, piece of content, or campaign is specifically intended to reach.