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What Is the Difference Between Short-Term Memory and Long-Term Memory

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Essay

What is the difference between short-term memory and long-term memory? Which type of memory are marketing managers concerned about? Why? Give an example.


Definitions:

Malaria

A life-threatening disease caused by parasites that are transmitted to people through the bites of infected female Anopheles mosquitoes.

Plasmodium

A genus of parasitic protozoa that causes malaria in humans and other animals, transmitted by the bite of infected Anopheles mosquitoes.

Reproduces

The biological process by which new individual organisms are created from their parents.

Red Blood Cells

are cells in the bloodstream that transport oxygen from the lungs to body tissues and carbon dioxide back to the lungs.

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