Customer __________ Is Usually Based on a High Level of Perceived

question 72

Multiple Choice

Customer __________ is usually based on a high level of perceived value derived from the offering and a strong relationship with the provider and its brand(s) .

• A) Loyalty
• B) Satisfaction
• C) Acquisition
• D) Retention
• E) Profitability

---

Definitions:

Referent Power

A form of influence based on the leader's personal attributes, where followers identify with and want to emulate the leader.

Affection

pertains to feelings of fondness or tenderness directed towards someone or something, influencing interpersonal relationships and behaviors.

Loyalty

A strong feeling of support or allegiance towards someone or something.

Leader's Reputation

The collective perception or opinion about a leader's capabilities, character, and effectiveness, held by members of an organization or society.