Examlex
If an oligopolist's competitors follow its price cuts but ignore its price increases,the oligopolist will face a gap in its marginal revenue schedule.
Cost-Plus Pricing
a pricing strategy where the selling price is determined by adding a specific markup to a product's unit cost.
Skimming Pricing
A pricing strategy where a high price is set for a new product to maximize profits layer by layer from segments willing to pay the high price before lowering the price over time.
Standard Markup Pricing
An approach to pricing in which a predetermined percentage is added on top of a product's cost to establish its market price.
Target Return-On-Sales Pricing
Setting a price to achieve a profit that is a specified percentage of the sales volume.
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