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Which of the following statements is FALSE?
Product Placement
The practice of integrating specific products or brands into entertainment media, such as movies or TV shows, to increase visibility and awareness in a subtle manner.
Reese's Pieces
A brand of candy consisting of peanut butter filling enclosed in a hard candy shell, marketed by The Hershey Company.
M&M's
A brand of candy-coated chocolate pieces, manufactured by Mars, Incorporated, known for their variety of colors and flavors.
Cooperative Advertising
A promotional strategy where manufacturers and retailers or distributors share the cost and execution of an advertising campaign.
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