Consumer Profiling Is Less Likely to Be Able to Gather

question 57

Multiple Choice

Consumer profiling is less likely to be able to gather information regarding:

• A)Consumer interests
• B)Consumer purchasing patterns
• C)Consumer spending capability
• D)Consumer viewing patterns

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Definitions:

Secondary Reinforcement

A concept in behaviorism where a stimulus reinforces a behavior not because it satisfies a biological need, but because it is associated with a primary reinforcer.

Praise

The expression of approval, commendation, or admiration towards someone or something.

Awards

Recognitions or prizes given for achievement, excellence, or performance in a particular field or discipline.

Positive Reinforcement

An increase in future behavior due to the addition of a stimulus immediately following a response.