Use the Information for the Question(s)below

question 30

Essay

Use the information for the question(s)below.
Your firm is preparing to open a new retail strip mall and you have multiple businesses that would like to lease space in it.Each business will pay a fixed amount of rent each month plus a percentage of the gross sales generated each month.The cash flows from each of the businesses have approximately the same amount of risk.The business names,square footage requirements,and monthly expected cash flows for each of the businesses that would like to lease space in your strip mall are provided below:
-If your new strip mall will have 16,000 square feet of retail space available to be leased,to which businesses should you lease and why?

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Definitions:

Brand Image

Brand image is the perception of a brand in the minds of consumers, resulting from experiences with and overall impressions of the brand's identity, quality, and reputation.

Retail Locations

Physical places where consumers can purchase goods or services directly from a seller.

Corporate Blog

A blog published and maintained by a company to share insights, news, and updates, often as part of its content marketing strategy.

Super Bowl Ad

High-profile advertisements shown during the Super Bowl, often characterized by their increased creativity and production value.