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When a public relations officer at a corporation works hard to influence how the public will interpret a particular act or event,that PR specialist is said to be practicing:
P-Value
The probability of observing a test statistic at least as extreme as the one observed, under the assumption that the null hypothesis is true.
Level of Significance
The probability of rejecting the null hypothesis when it is actually true, used as a threshold in hypothesis testing.
Test Statistic
A calculated value from a data sample used to test a hypothesis against some criteria.
P-Value
The probability of observing a statistical summary at least as extreme as the one observed if the null hypothesis is true.
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