Secure Strategies. Imagine two competitors, Microsoft Corp. and Google, Inc., each facing an important strategic decision concerning the pricing of Internet search technology. Microsoft can choose either row in the payoff matrix defined below, whereas Google can choose either column. For Microsoft and Google, the choices are either "market penetration pricing" or "monopoly pricing." Notice that neither firm can unilaterally choose a given cell in the profit payoff matrix. The ultimate result of this one-shot, simultaneous-move game depends upon the choices made by both competitors. In this payoff matrix, the first number in each cell is the profit payoff to Microsoft; the second number is the profit payoff to Google.
Definitions:
President Hayes
Rutherford B. Hayes, the 19th President of the United States, best known for ending the Reconstruction era through the Compromise of 1877.
Westward Expansion
The 19th-century movement of settlers, agriculture, and industry into the American West, often leading to the displacement of Indigenous peoples.
Transcontinental Railroad
A railway system completed in 1869 that connected the eastern and western parts of the United States, significantly reducing travel time and facilitating economic growth.
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