What Are Facts That Are Assembled and Analyzed to Add

question 90

Multiple Choice

What are facts that are assembled and analyzed to add meaning and usefulness called?

• A) data
• B) information
• C) knowledge
• D) systems

Comprehend the significance of macroenvironmental factors in shaping marketing strategies.

Recognize the use of demographics in marketing to target specific consumer groups effectively.

Understand how cultural differences influence consumer preferences and marketing approaches.

Appreciate the importance of focusing on customer needs to identify potential opportunities and competitive advantages.

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Definitions:

Buying Behavior

The decision processes and acts of people involved in buying and using products.

Branded Clothes

Clothing items that are marked with the name, logo, or identity of a specific designer or manufacturer.

Primary Data

Marketing information that is observed, recorded, or collected directly from respondents.