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Three Primary Types of Product Advertisements Are Pioneering,competitive,and __________

question 260

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three primary types of product advertisements are pioneering,competitive,and __________.


Definitions:

Theory X

McGregor’s traditional view of management whereby it is assumed that workers generally dislike work and must be forced to do their jobs.

Theory Y

McGregor’s humanistic view of management whereby it is assumed that workers like to work and that under proper conditions employees will seek out responsibility in an attempt to satisfy their social, esteem, and self-actualization needs.

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