Key Objective of a Pioneering Ad Is to

question 315

Multiple Choice

key objective of a pioneering ad is to

• A) promote a specific brand's features and benefits.
• B) show one brand's strengths relative to those of competitors.
• C) inform the target market.
• D) reinforce previous knowledge of a product.
• E) promote the advantages of one product class over another.

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Definitions:

Medium

A means or channel through which information or data is communicated or transmitted.

Purpose

The purpose behind the creation, existence, or motive behind an action.

Print Media

Traditional form of media that disseminates information through printed materials, such as books, newspapers, magazines, and brochures.

Memorandums

Written messages, especially in business or diplomacy, used to communicate formal information or directives.