Nabisco Display in the Grocery Store Is Designed to Maximize

question 304

Multiple Choice

Nabisco display in the grocery store is designed to maximize the consumer's attention to lunch box and after-school snacks and to provide storage for the products.It is placed in a high-traffic area of the store.This type of sales promotion is referred to as __________.

• A) a sample
• B) a freestanding insert
• C) a point-of-purchase display
• D) a premium
• E) a deal

---

Definitions:

Ethical Behavior

Conducting oneself according to principles of right and wrong, often in a professional context, involving honesty, integrity, fairness, and respect for others.

Corporate Culture

The shared values, beliefs, attitudes, and practices that characterize an organization and shape its employees' behaviors and perceptions.

Generous Commission

A substantial financial reward given to sales employees or agents based on their sales achievements.

Company Ethics Hotline

A confidential reporting system provided by organizations for employees to report unethical behaviors, violations, or concerns, often as part of a corporate governance initiative.