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Retailing is an important marketing activity. Not only do producers and consumers meet through retailing actions, but retailing also creates
Bystander Effect
The finding that people are less likely to offer help when they are in a group than when they are alone.
Pluralistic Ignorance
A psychological state where individuals mistakenly believe their thoughts, feelings, or behaviors are different from those of the group, often due to a lack of open communication.
Bystander Effect
A social psychological theory that suggests that individuals are less likely to offer help to a victim when other people are present, often due to a diffusion of responsibility.
Diffusion of Responsibility
The phenomenon where individuals in a group are less likely to take action or feel accountable, assuming that others will do so.
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