Use of Brand Names Is Especially Important for Services Because

question 213

Multiple Choice

use of brand names is especially important for services because of which unique characteristic of services?

• A) inventory costs
• B) inseparability
• C) inconsistency
• D) invisibility
• E) intangibility

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Definitions:

Milgram's Obedience Study

A psychological experiment conducted by Stanley Milgram in the 1960s to study the extent to which individuals would obey an authority figure when instructed to perform acts conflicting with their personal conscience.

Learner

An individual engaged in acquiring knowledge, behaviors, skills, values, or preferences, often in an educational context.

Social Loafing

The phenomenon where individuals expend less effort when working in a group than when working alone.

Teamwork

The collaborative effort of a group to achieve a common goal or to complete a task in the most effective and efficient way.