Product Line Is a Group of Product or Service Items

question 82

Multiple Choice

product line is a group of product or service items that are closely related because they satisfy a class of needs,are used together,are sold to the same customer group,and are distributed through the same type of outlets,or __________.

• A) are made of similar components
• B) made from the same formulations
• C) require high levels of R&D.
• D) require high levels of R&D
• E) fall within a given price range

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