Phrase "Relatively Homogeneous Collections of Prospective Buyers" Is Most Descriptive

question 217

Multiple Choice

phrase "relatively homogeneous collections of prospective buyers" is most descriptive of

• A) demographic clusters.
• B) organizational buyers.
• C) ultimate consumers.
• D) market segments.
• E) qualified prospects.

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Definitions:

Contra Account

An account used in the general ledger to reduce the value of a related account when the two are netted together.