Of the Following Are Psychographic Segmentation Variables EXCEPT

question 215

Multiple Choice

of the following are psychographic segmentation variables EXCEPT:

• A) lifestyle
• B) needs
• C) birth era
• D) VALS
• E) personality

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Definitions:

Disaster Recovery

Strategies and processes put in place to recover and protect a business IT infrastructure in the event of a disaster.

Social Media

Social media constitutes online platforms and technologies that facilitate interactive communication and content sharing among users.

RATER

A framework for evaluating service quality based on five dimensions: Reliability, Assurance, Tangibles, Empathy, and Responsiveness.

Service-Quality Dimension

Various aspects through which the quality of service can be assessed, including tangibility, reliability, responsiveness, assurance, and empathy.