Disadvantage of the Mall Intercept Interview Method Is

question 111

Multiple Choice

disadvantage of the mall intercept interview method is

• A) the difficulty in finding qualified interviewers to work at relatively low salaries.
• B) the lack of reliability due to changes in customer traffic during holidays.
• C) the ill will it creates with shoppers who are in a hurry or looking for a relaxing mall experience.
• D) the people selected may not be representative of the targeted consumers.
• E) the people only participate if they think they will receive something in return, so their answers are often biased.

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Definitions:

Cognitive Model

An approach in psychology that explains human behavior by understanding thought processes.

Learning/Behavioral Approach

The Learning/Behavioral Approach is a perspective in psychology that emphasizes the importance of observable behaviors, and suggests that behaviors are learned through interactions with the environment, particularly through conditioning.

Flat Affect

An emotional state characterized by a lack of visible emotional expression or response, often seen in certain psychiatric disorders.

Positive Symptoms

Manifestations in conditions such as schizophrenia, including hallucinations or delusions, which represent an excess or distortion of normal functions.