Setting Research Objectives,marketers Have to Be Clear on the Purpose

question 142

Multiple Choice

setting research objectives,marketers have to be clear on the purpose of research they are about to do that leads to marketing actions.The three main types of marketing research include exploratory research,causal research,and __________ research.

• A) virtual
• B) descriptive
• C) financial
• D) interdisciplinary
• E) interactive

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Definitions:

Proprietorships

A form of business ownership where a single individual owns, manages, and is responsible for all aspects of the business, including its debts and liabilities.

Partnerships

An official business setup involving two or more partners, sharing both the management responsibilities and the earnings.

Net Income

The total revenue of a business minus total expenses, taxes, and costs, representing the profit made during a specific period.

Corporations

Legal entities established under corporate law that are distinct from their owners and shareholders, having rights and responsibilities and capable of conducting business.