VALS Segments Stand Apart; One Represents the Group with the Highest

question 3

Multiple Choice

VALS segments stand apart; one represents the group with the highest resources and innovation and the other represents the lowest resources and innovation.These two groups are the__________ and the __________.

• A) Thinkers; Believers
• B) Strivers; Survivors
• C) Achievers; Strivers
• D) Innovators; Survivors
• E) Experiencers; Makers

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Definitions:

Poverty Rate

The percentage of the population with incomes below the poverty threshold.

Poverty Threshold

The minimum level of income deemed necessary to achieve an adequate standard of living in a given country.

Social Insurance

Government-provided insurance programs designed to protect individuals from economic risks and insecurities, such as unemployment, old age, or disability.

Food Stamps

A government assistance program that provides low-income families with funds to purchase groceries, aiming to reduce hunger and improve nutrition.