Consumer's Purchases Are Often Influenced by the Views,opinions,or Behavior of Others.Two

question 324

Multiple Choice

consumer's purchases are often influenced by the views,opinions,or behavior of others.Two important aspects of personal influence to marketing are

• A) lifestyle and motivation.
• B) personality and lifestyle.
• C) opinion leadership and word-of-mouth activity.
• D) word-of-mouth activity and psychographics.
• E) psychographics and demographics.

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Definitions:

Polarity

The property of having distinct and opposite charges or directions.

Molecule

The smallest particle of a chemical substance that retains its chemical properties, consisting of one or more atoms bonded together.

Neutral

A term typically referring to a state of neutrality where there is no net charge, bias, or expressed preference.

Compound

Molecule that has atoms of more than one element.