__________ Influences on Consumer Behavior Results from Three Sources: Consumer

question 122

Multiple Choice

__________ influences on consumer behavior results from three sources: consumer socialization,passage through the family life cycle,and decision-making within the family or household.

• A) Functional
• B) Situational
• C) Social
• D) Family
• E) Personal

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Definitions:

Rating Scales

A method for assessing attitudes, feelings, behaviors, or performance by assigning values or ratings according to a predetermined scale.

Subjectivity

Subjectivity refers to how someone's judgment is shaped by personal opinions and feelings instead of outside influences, making it inherently individual and biased.

Inner Judgment

The process of evaluating one's own thoughts, actions, and emotions based on personal standards and beliefs.

Biases

Prejudices or inclinations that can influence judgment or decision-making, often in an unfair or dismissive manner.