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The Five Situational Influences That Affect the Consumer Purchase Decision

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the five situational influences that affect the consumer purchase decision process.


Definitions:

Robotics

The field of engineering and science that involves the design, construction, operation, and use of robots for various applications.

Natural Language Processing

A field of computer science aimed at the interaction between computers and humans through natural language, enabling computers to understand, interpret, and generate human language.

Social Networking

The use of internet-based platforms to build, engage, and share content with a community, facilitating communication and information exchange.

Hashtag

A word or phrase preceded by a hash sign (#), used on social media sites to identify messages on a specific topic.

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