View That an Organization Has an Obligation to Those Who

question 152

Multiple Choice

view that an organization has an obligation to those who can affect the achievement of its objectives is referred to as _________.

• A) social responsibility
• B) value consciousness
• C) benefit marketing
• D) stakeholder responsibility
• E) profit responsibility

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Definitions:

Independent Dealers

Businesses or individuals that sell products or services without being directly affiliated with a single manufacturer or supplier.

Channel Captain

Channel Captain refers to a dominant firm that controls the behavior of other firms in a distribution channel, often determining terms and conditions of sale.

Economic Power

Economic power refers to the ability of an entity, whether a country, corporation, or individual, to influence or control the direction of economic activities through wealth, production, or other financial resources.

Channel Member

A participant in a distribution channel that plays a role in the movement of goods or services from the producer to the consumer.