Hasbro Is a $4 Billion Toy Company That Prides Itself

question 105

Multiple Choice

Hasbro is a $4 billion toy company that prides itself on donating to organizations that help children,since they and their parents comprise the target market for its business.This is an example of a(n)

• A) unit sales goal.
• B) market share goal.
• C) sales revenue goal.
• D) customer satisfaction goal.
• E) social responsibility goal.

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Definitions:

SCM

Supply Chain Management, the oversight of materials, information, and finances as they move from supplier to manufacturer to wholesaler to retailer to consumer.

On-demand CRM

On-demand CRM is a model where customer relationship management software and its associated data are hosted remotely, typically by the CRM provider, and accessed by users via the internet on a subscription basis.

Netsuite CRM+

An advanced customer relationship management module offered by NetSuite that integrates sales, customer service, and marketing functions.

Mobile

Pertaining to handheld digital devices, including smartphones and tablets, and the technology and services associated with their use.