Strategic Business Unit Level

question 304

Multiple Choice

strategic business unit level

• A) works most directly with the organization's target customers.
• B) directs the overall strategy for the organization.
• C) is most likely to change substantially over time.
• D) provides more end-user analysis in order to design more customer-directed products.
• E) is the level at which managers set a more specific strategic direction for their businesses to exploit value-creating opportunities.

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Definitions:

Sales Quotas

Targets set for salespeople or departments to achieve in a specified timeframe to measure performance.

Periodic

Occurring or appearing at regular intervals or cycles.

Technical Specialists

Sales representatives who contribute expertise in the form of product demonstrations and trials, offer recommendations for equipment and setup of machinery, and provide systems integration support.

Sales Engineers

Technical specialists who work in high-tech sectors and typically have educational backgrounds in fields like engineering, computer science, and physics.