Marketing Metric Refers to

question 318

Multiple Choice

marketing metric refers to

• A) a measure of the quantitative value or trend of a marketing activity or result.
• B) a form of linear trend analysis used to project future profits based on existing marketing plans.
• C) one of a series of mathematical formulas used to calculate potential profits based upon different environmental forces.
• D) information about an organization's core values and code of ethics so marketers can quickly (1) spot deviations and (2) take corrective actions.
• E) the value of a product in terms of market share or growth rate relative to its competitors.