A BCG Growth-Share Matrix,a Relative Market Share of 10× at the Left

question 197

Multiple Choice

a BCG growth-share matrix,a relative market share of 10× at the left end of the scale on its horizontal axis means that the SBU has 10 times the share of its largest competitor,whereas a relative market share of 0.1× at the right end of the scale on its horizontal axis means that

• A) the SBU has only 10 percent of the share of its smallest competitor.
• B) the SBU has 100 percent of the share of its largest competitor.
• C) the growth rate between the SBU and the next largest competitor is actually identical.
• D) the SBU has only 10 percent of the share of its largest competitor.
• E) the industry growth rate is declining.

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