BCG Has Given Specific Names and Descriptions to the Four

question 122

Multiple Choice

BCG has given specific names and descriptions to the four resulting quadrants in its growth-share matrix based on the amount of cash they generate for or require from the organization."Cash cows" are SBUs that are classified as having

• A) high market growth rates and high relative market shares.
• B) low market growth rates but high relative market shares.
• C) low market growth rates and low relative market shares.
• D) high market growth rates but low relative market shares.
• E) medium market growth rates and medium relative market shares.

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Definitions:

Efficient Communication

The process of exchanging information in a way that minimizes waste and maximizes clarity and understanding.

Effective Communication

The exchange of information in a manner where the intended message is successfully delivered, received, and understood by all parties involved.

Failure

The condition or fact of not achieving the desired end or ends, such as missing a target or not meeting a standard.

Leadership

The process of inspiring others to work hard to accomplish important tasks.