Student Would Like to Buy a Sports Car from the Local

question 172

Multiple Choice

student would like to buy a sports car from the local dealer,but she cannot afford one.Marketing does not occur in this situation because

• A) two or more parties have unsatisfied needs.
• B) there is no desire on the part of either party to satisfy its needs.
• C) one of the involved parties does not have the ability to satisfy its needs.
• D) there is no way for each party to communicate with one another.
• E) there has been no assessment of consumer wants and needs.

Learn about global market factors such as cosmopolitanism affecting marketing strategies.

Comprehend characteristics of new products that influence consumer adoption.

Gain insight into the strategies for managing products across different life cycle stages.

Recognize the width and depth of product offerings by companies.

---

Definitions:

Negative Message

A communication that conveys bad news, rejection, or unfavorable information to the recipient.

Detail

An individual feature, fact, or item, especially one that is considered to be intricate or significant.

Positive Message

Communication that conveys good news or a favorable outcome, often intended to motivate or affirm.

Informative Message

A communication that provides data, facts, updates, or feedback without an explicit intention to persuade.