Michelin's ________ Can Be Summed Up as "Providing Safety-Conscious Parents

question 224

Multiple Choice

Michelin's ________ can be summed up as "providing safety-conscious parents greater security in tires at a premium price."

• A) customer value proposition
• B) protocol
• C) mission statement
• D) core values
• E) marketing program

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Definitions:

Informative

Providing useful or important information or knowledge; often used to describe content intended to educate or enlighten the audience.

Persuasive

Persuasive communication or techniques are designed to influence the attitudes, beliefs, or behaviors of others through argumentation, reasoning, or appeal to emotion.

Reminder Ad

Advertising designed to keep a brand or product in the minds of consumers, reinforcing brand awareness and loyalty rather than pushing for immediate sales.

Selling Proposition

is a unique feature or benefit that makes a product or service stand out from its competitors, also known as a Unique Selling Proposition (USP).