Explain How E-Marketing Information Systems Track Customer Behavior

question 92

Essay

Explain how e-marketing information systems track customer behavior.

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Definitions:

Fender Bender

A minor car accident primarily resulting in cosmetic damage to the vehicle, without significant injuries to the involved parties.

Positive Punishment

The addition of an undesirable stimulus to decrease a behavior, such as adding chores for breaking rules.

Texting

The act of sending and receiving short written messages via mobile phone.

Unpleasant Stimulus

An external factor that causes discomfort or displeasure, often used in psychological experiments to provoke a response.