Many Companies Use a Balanced Scorecard for Performance Evaluation

question 79

Multiple Choice

Many companies use a balanced scorecard for performance evaluation. The balanced scorecard has four business perspectives, and utilizes KPIs to evaluate performance in various areas. Which of the following KPIs would relate to the customer perspective?

• A) Hours of employee training
• B) Number of warranty claims
• C) Percentage of market share
• D) Return on investment

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Definitions:

Cultural Diffusion

The spread of cultural beliefs and social activities from one group to another, including the adoption of languages, practices, and innovations.

Reggae

A music genre that originated in Jamaica in the late 1960s, characterized by its rhythmic style influenced by ska and rocksteady.

Postmodernism

A paradigm that suggests that social reality is diverse, pluralistic, and constantly in flux.

Real Culture

The actual behavior patterns and lived experiences of a society, as opposed to the ideals or norms prescribed by its culture.