Which of the Following Statements Is True of Clickstream Data

question 62

Multiple Choice

Which of the following statements is true of clickstream data?

• A) It indicates clicks made by visitors who could not access the site.
• B) It indicates clicks made by every visitor in a site.
• C) It indicates the total number of links to a site shown in search engine results.
• D) It indicates the transfer of data from one Web site to another.

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Definitions:

Culture

The shared values, norms, beliefs, and practices that characterize an organization, community, or society.

Identify

The process of recognizing or determining the specific characteristics or features of an entity, distinguishing it from others.

Measure

To ascertain the size, amount, or degree of something typically by using an instrument or device.

Organizational Culture Artifact

Visible signs and symbols of an organization’s culture, including rituals, ceremonies, and the physical environment.