Indicate Whether Each of the Following Statements Is True or False

question 1

Short Answer

Indicate whether each of the following statements is true or false.
_____ a)A benefit of making credit card sales is that there is no cost to the merchant.
_____ b)A benefit of accepting credit cards is that increased sales may be generated.
_____ c)Recording a credit card sale increases total assets and increases total liabilities.
_____ d)Recording the collection of cash from the credit card company increases cash and increases revenue.
_____ e)The income statement is not affected at the time the cash receipt is recorded.

Comprehend the distinction between push and pull promotional strategies and their implementation.

Learn the steps involved in the sales process, including prospecting, demonstration, and closing.

Understand the concept and application of publicity in marketing efforts.

Understand the cognitive benefits of bilingualism and its influence on perceptual tasks.

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Definitions:

Market Potential

The total demand for a product or service within a market at a given time, assuming full marketing activities.

Covariance

A statistical measure that indicates the extent to which two variables change together; if positive, the variables move in the same direction, and if negative, they move in opposite directions.

Two Assets

Refers to any pair of financial instruments or physical goods that a company or individual holds, often for the purpose of investment or diversification.

PHStat

An Excel add-in designed to perform statistical analysis, specifically tailored for business statistics courses.