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Your firm needs to invest in a new delivery truck.The life expectancy of the delivery truck is five years.You can purchase a new delivery truck for an upfront cost of $200,000,or you can lease a truck from the manufacturer for five years for a monthly lease payment of $4000 (paid at the end of each month) .Your firm can borrow at 6% APR with quarterly compounding.
-The effective annual rate on your firm's borrowings is closest to:
Conditioned Taste Aversions
The learned association between a specific taste and illness or discomfort, leading to an aversion to that taste in the future.
Law of Effect
A principle in psychology which states that behaviors generating favorable consequences are more likely to be repeated in the future.
Operant Learning Principles
The concepts within operant conditioning that emphasize the role of reinforcements and punishments in shaping behavior.
Reinforcement
In behavioral psychology, a process of encouraging or establishing a pattern of behavior by offering reward or punishment.
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