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Which of the following equations is INCORRECT?
Trust
The confidence in the reliability, truth, ability, or strength of someone or something, which is crucial in building relationships in both personal and professional contexts.
Private Label Brands
Products manufactured by one company for sale under another company's brand, typically retailer brands that are positioned as lower-cost alternatives to national brands.
Manufacturer Brands
Brands that are managed and owned by the manufacturer.
BrandAsset Valuator
A strategic tool for measuring a brand’s power and value, based on differentiation, relevance, esteem, and knowledge.
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