Which of the Following Is True Regarding Customer Retention

question 25

Multiple Choice

Which of the following is true regarding customer retention?

• A)Research has proved that existing customers tend to be less profitable than new customers.
• B)The only accurate metric that calculates customer retention is the number of repeat customers.
• C)A retention strategy increases the number of loyal customers, but provides no return on investment.
• D)Attracting new customers is often more difficult and expensive than retaining existing ones.

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Definitions:

Feminization of Poverty

The increasing prevalence of poverty among women, especially in single mothers and elderly women, due to systemic gender inequalities.

Full-Time Employment

Employment where an individual works a minimum number of hours defined by their employer as full-time, often with certain benefits not available to part-time workers.

Child Care

The care and supervision of a child or multiple children at a time, which can include educational, cultural, and recreational activities.

Instrumental Role

A role focused on achieving tasks and providing for the physical needs and goals of a family or group.