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Gray Company sells two products, X and Y. For the coming year, Gray predicts the sale of 10,000 units of X and 20,000 units of Y. The contribution margins of the two products are $4 and $6, respectively. The weighted average contribution margin per unit would be $5.00.
Negative Reinforcement
Strengthens a behaviour by making the avoidance of an undesirable consequence contingent on its occurrence.
Nagging
The act of persistently annoying or finding fault with someone, often to prompt an action or change.
Law of Immediate Reinforcement
A principle stating that a behavior is more likely to be repeated if it is followed immediately by a positive reinforcement.
Contingent Reinforcement
A behavioral strategy that delivers rewards or consequences based on the occurrence of specific behaviors, aiming to modify those behaviors.
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