What Is the Difference Between the Personal Consumer and the Organisational

question 58

Essay

What is the difference between the personal consumer and the organisational consumer? In your answer provide an example of each type of consumption.

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Definitions:

Friendvertising

Friendvertising is a marketing strategy that leverages online social connections and friend networks to promote products, services, or content, tapping into the trust and influence existing within these networks.

Shared Content

Information, such as text, images, videos, or links, that is distributed and made accessible to others on digital platforms.

Gallery

A room or building for the display or sale of artwork, or a collection of images or media displayed online.

Activity Stream

A chronological feed of actions and updates from users, typically seen in social networking services or applications.