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What Is Market Segmentation, How Is It Different from Mass

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What is market segmentation, how is it different from mass marketing and why is market segmentation important?


Definitions:

Nursing

The profession or practice of providing care for the sick and infirm, including physical and emotional support, medical care, and health education.

Year

A period of time equal to 365 or 366 days, used for measuring a duration of time according to the Gregorian calendar.

Epigenetic Influences

Refers to changes in gene expression caused by mechanisms other than changes in the underlying DNA sequence.

Interactions

A process or action taken place when two or more objects or substances influence or have an effect on each other.

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