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How does the conspicuousness of a product affect reference group influence?
Positive Punishment
A behavior modification technique where an undesirable behavior results in a negative outcome to decrease the likelihood of the behavior reoccurring.
Negative Punishment
A behavior modification technique involving the removal of a desirable stimulus to decrease the likelihood of an unwanted behavior's recurrence.
Negative Reinforcement
The process of strengthening a behavior by removing or avoiding a negative outcome or stimulus.
Positive Punishment
A method of behavior modification that involves the addition of an unfavorable outcome or stimulus following an undesirable behavior to decrease its occurrence.
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